Re-inventing BTL Advertising
Our shift to interactive experiences online is a pivot towards a new norm of brand engagement:
a calculated modification and innovation of our BTL services to the behavioral transformations taking place across all market
segments.
We call it Low-Touch BTL
Besides our immersive on-ground platforms, it is about re-engineering brand experiences for multi-dimensional engagements
in the digital landscape. Fostering the strength of BTL to harness the power of the online and electronic platforms so you
can trigger action, drive retention, and develop brand loyalties even further especially in these low-touch economic times.